Stop forcing generic CRMs to do hospitality work.
InnDojo is the unified revenue platform built specifically for boutique hotels with event space. Visual sales pipeline, automated lead nurture, reputation management, and two-way texting—all in one system. No more juggling HubSpot, Mailchimp, Tripleseat, and a dozen logins.
HubSpot, Salesforce, and Zoho weren't built for hospitality. Here's what they miss.
Generic CRMs track "deals." Hotels need to track weddings, corporate retreats, and private events through tour → proposal → BEO → execution. Different workflow entirely.
When someone books a wedding, you need to block rooms, coordinate check-in timing, and track group bookings. Generic CRMs have zero concept of this.
Event inquiries need instant response. Generic CRMs are databases, not engagement engines. By the time someone logs in and sees the lead, three competitors already replied.
You still need Mailchimp for email and another tool for SMS. That's three logins for what should be one workflow.
Reviews drive 93% of booking decisions. Generic CRMs don't touch reviews, monitoring, or automated review requests.
Making Salesforce work for a hotel costs $50K+ in customization. InnDojo works out of the box because it was built for hotels from day one.
Everything you need to capture, nurture, and convert event leads.
See every lead at every stage — from first inquiry to signed contract. Separate pipelines for weddings, corporate events, and private events. Drag-and-drop stages, automated movement, revenue forecasting.
Instant pricing guides. Conversational SMS sequences. Email follow-ups that feel personal but run on autopilot. Leads get engaged in seconds, not hours.
Real conversations with leads via SMS. Automated tour reminders (7-day, 3-day, 1-day, 4-hour before). All conversations in one unified inbox alongside email and calls.
Campaigns, drip sequences, and automated outreach — all built in. No Mailchimp needed. Track opens, clicks, and bookings from every send.
Automated review requests after events. Central dashboard for Google, TripAdvisor, and more. Respond to all reviews from one place. Build the 5-star presence that drives bookings.
Tour scheduling linked directly to your pipeline. Automated confirmations and reminders. Event calendars for tentative and confirmed bookings.
Proposals, contracts, and Banquet Event Orders — generated and tracked within the system. E-signatures. Automatic pipeline stage updates when contracts are signed.
Know which channels, campaigns, and touchpoints drive revenue. Pipeline health dashboards. Conversion rates by stage. Revenue forecasting based on real data.
Side-by-side: what you actually get.
Most boutique hotels cobble together generic CRMs like HubSpot or Salesforce alongside event tools like Tripleseat, plus email marketing (Mailchimp), SMS platforms, and reputation tools. The result is 4-6 disconnected systems. Purpose-built hotel platforms like InnDojo combine all of these into one unified system designed specifically for hospitality operations.
Traditional CRMs track contacts and deals. InnDojo is a complete revenue platform — it includes visual event pipelines, automated SMS/email nurture sequences, reputation management, tour scheduling, document generation, and revenue attribution. All designed for how hotels actually operate, not how software companies think they should.
Yes. InnDojo handles everything Tripleseat does (event pipeline, proposals, BEOs) plus everything Tripleseat doesn't (automated lead nurture, SMS/email marketing, reputation management, two-way texting). And it's designed for hotels, not restaurants.
Most properties are operational within 2 weeks. We handle migration, pipeline configuration, automation setup, and team training. Our onboarding process was built by operators who've done this across multiple properties.
No. We don't lock you in. We earn your business every month by delivering results.
Book a free 45-minute strategy session. We'll audit your current tech stack, map your event pipeline, and show you exactly where leads are falling through the cracks.
Book Your Free Strategy SessionNo pitch. No pressure. Just clarity on your revenue systems.
